President Obama has built a reputation for going around the traditional White House press corps in favor of so-called soft media, taking his message to “The View”, ESPN and friendly local radio, among other general-entertainment outlets.
Who can forget these hard-hitting questions Obama was asked by a New Mexico radio station last August: “What’s your favorite song to work out to?” “If you had a superpower, what would it be?”
But senior Obama adviser Dan Pfeiffer scoffed at the suggestion that the White House is deliberately avoiding tough questions.
“There is no such thing as a softball interview,” he insisted during a Politico breakfast on Wednesday morning.
He noted that Obama fielded serious questions on drones from Jon Stewart and that a recent appearance on Jay Leno’s show was far more than fluff.
“We’re going to do interviews with everyone from Jon Stewart to 60 Minutes to Bill Simmons’ pod cast – and everything in between – if that’s what it’s going to take to reach audiences, particularly those between 18 and 35 who don’t consume media in the same way,” Pfeiffer said.