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May 14, 2014 AT 9:53 AM
Technically-advanced, extended range electric cars like the ELR, aren't usually lauded for their looks. But at last year's Detroit auto show Cadillac won raves for the styling of its latest model, the ELR. And for this beauty's coming out party, Cadillac decided that instead of inviting the usual gang of automotive journalists to preview the car, they gathered some popular lifestyle journalists to let them judge the car on an emotional level. Their response was not surprising. While a photographer from Men's Journal "wanted to pull over twenty times to take pictures" a reporter from Playboy confirmed that the "efficiency story" would resonate with his readers!