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October 18, 2013 AT 1:57 PM
The BMW i3 is the world's first premium car designed from the ground up to be powered by an electric drive system. The result is hallmark BMW driving pleasure, delivered with zero emissions and an engaging intensity unmatched by any other electrically powered vehicle. Like the i3's unique vehicle architecture - based around the LifeDrive structure, with its CFRP passenger cell and aluminium module encompassing the powertrain, battery and chassis - the electric motor, power electronics and high-voltage lithium-ion battery have been developed independently by the BMW Group under its BMW eDrive programme. This ensures that BMW's time-honoured Sheer Driving Pleasure is also a central feature of the BMW i3.