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Charlotte hires group to evaluate Democrats impact

September 12, 2012 | Modified: September 12, 2012 at 10:49 am
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CHARLOTTE, N.C. (AP) — Tourism officials in Charlotte have hired an outside group to measure the economic impact of the Democratic National Convention.

The Charlotte Regional Visitors Authority usually makes visitor spending projections for large events. But those estimates have been questioned, so officials have hired Tourism Economics of Pennsylvania to conduct the study.

"We chose this route to ensure we provide the most comprehensive, credible and clear data," CRVA spokeswoman Kimberly Meesters said.

The authority initially estimated the convention could generate $75 million in visitor spending.

Last week's convention attracted as many as 35,000 people to Charlotte, including 15,000 journalists and 6,000 delegates.

Some economists point out that political conventions are so big, they crowd out normal business. During the DNC, thousands of uptown workers stayed home or worked at different locations. Some stores and restaurants were closed.

It was not immediately clear if the new study will include the impact of business lost as well as the spending in the area.

It's also was unclear how much the study will cost. It's expected to take about two months to complete.

The study was commissioned by the authority, as well as Charlotte Center City Partners, Charlotte Regional Partnership and the Charlotte Chamber.

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