The Democratic Senatorial Campaign Committee will on Friday send an email urging supporters to give money for Kentucky Senate candidate Alison Lundergan Grimes after Republicans posted an "offensive, sexist photo" of Grimes on Twitter earlier this week.
The Photoshopped Image, circulated by the National Republican Senatorial Committee, depicts Grimes, who is challenging Republican Senate Minority Leader Mitch McConnell in next year's election, as "Obama Girl," the woman whose racy video and song in praise of President Obama went viral during the 2008 presidential race.
The photo superimposed Grimes' face over Obama Girl's body so that Kentucky's secretary of state is made to look as if she is wearing a snug-fitting, midriff-baring Obama T-shirt.
The NRSC later apologized for the tweet, which linked to a post on a Kentucky politics site. “We agree, it’s extremely offensive," NRSC spokesperson Brook Hougesen said, attributing the mistake to a junior staffer.
Now, after a week of railing against the NRSC, Democrats hope to capitalize on Republicans' misstep.
The email being sent by the DSCC on Friday will set a fundraising goal of $150,000 over the next 48 hours, invoking Republicans' message in the Kentucky Senate campaign as a rallying cry.
"This is right out of the McConnell playbook, and we can’t let these misogynistic attacks stand," the email reads.
Grimes herself used the photo to paint McConnell as anti-woman.
"Mitch McConnell should apologize to the more than two million women in Kentucky," Grimes said in an email to supporters Wednesday.