High-tech communication -- from text to email and social networking -- is supposed to make us easier to reach. But as we bombard each other with messages, more people are having trouble responding to all of it -- or simply choosing not to. (Feb. 26)
AP Television -- AP CLIENTS ONLY
Chicago - Feb. 7, 2013
1. Tight shot of texting on phone with laptop in background
2. Tight shot of person working on laptop
3. Tight shot of scrolling tablet with cell phone next to it
4. Tight shot of phone next to computer.
5. SOUNDBITE: Ann Wanserski, copy writer (transcript below)
6. SOUNDBITE: Josh Stephenson, video tech (transcript below)
7. SOUNDBITE: Helen Tyler, entrepreneur (transcript below)
8. SOUNDBITE: Lizette Penalber, marketing specialist (transcript below)
9. Helen Tyler and her business partner Karen Krolow work in a Chicago coffee shop.
10. Tight shot of Krolow working on tablet
11. SOUNDBITE: Karen Krolow, entrepreneur (transcript below)
++NOTE SHOT 12-13 OVERLAID WITH AUDIO++
12. Shot through cafe window of Krolow and Tyler
13. Wide shot of cafe exterior
14. Wide shot of cafe interior
15. Stephenson and Wanserski sit at table working on laptops
16. SOUNDBITE: Josh Stephenson, video tech (transcript below)
++NOTE SHOT 17-18 OVERLAID WITH AUDIO++
17. People working on laptops at cafe
18. Woman drinks coffee while looking at laptop
19. Staff member at Digital Third Coast multitasks on two computers with phone at side
20. Exterior sign of Digital Third Coast, a Chicago online marketing firm
21. Rebecca Otis sits down at desk with multiple computer screens. Nat sound: "It's like 'mission control.'"
22. SOUNDBITE: Rebecca Otis, Content/Social Media Manager, Digital Third Coast (transcript below)
23. Geoff Hing works at his laptop in cafe
24. SOUNDBITE: Geoff Hing, software developer (transcript below)
++NOTE SHOT 25-26 OVERLAID WITH AUDIO++
25. Hing works at laptop
26. Tight shot of Hing's hands on laptop
27. Tight shot of tablet
28. Tyler and Krolow look down at their work
29. SOUNDBITE: Helen Tyler, entrepreneur (transcript below)
WITH SO MANY WAYS TO CONNECT … PHONE … LAPTOP … TABLET …
WE EXPECT A RESPONSE … AND FAST!
SOUNDBITE: Ann Wanserski, copy writer: "Email, like if you wait an hour, it feels like it's been too long and you start to worry -- Is something happening? Why am I not getting a response yet?"
SOUNDBITE: Josh Stephenson, video tech: "It does get a little frustrating when you do send a text and someone doesn't respond for more than, like, five minutes."
SOUNDBITE: Helen Tyler, entrepreneur: "Obviously, you're just not responding to me because you've either got something better to do, you know, it can be very frustrating."
SOUNDBITE: Lizette Penalber, marketing specialist: "I hate when people don't listen to my voicemail -- and they call me, 'What did you call about?' or don't return my voicemail?"
ALL THESE GADGETS ARE SUPPOSED TO MAKE US MORE ACCESSIBLE …
BUT THE CONSTANT MESSAGING CAN OVERWHELM US.
SOUNDBITE: Karen Krolow, entrepreneur: "I'm the slow one, for sure. (laughs) I don't feel like I have to check it every hour, or even every day, because I feel like it's not going to rule my life."
AND SOMETIMES, THE VERY PEOPLE WHO EXPECT A RESPONSE … JUST DON'T FEEL LIKE GIVING ONE….
SOUNDBITE: Josh Stephenson, video tech: "If it's a coworker I don't necessarily like, if it's work-related I'll reply instantly, like covering a shift. But if it's more of a social engagement, you might just ignore it. And I don't feel as guilty that way."
THOUGH MANY OF US JUGGLE VARIOUS GADGETS ... WE OFTEN PREFER ONE OVER ANOTHER …
SO IF YOU REALLY WANT A RESPONSE FROM SOMEONE ...
SOUNDBITE: Rebecca Otis, Content/Social Media Manager, Digital Third Coast: "Ask up front, you know, 'How would you prefer to be contacted?' and also 'What's your second mode of communication, if we really need to get a hold of you, or someone in your office?'"
AND THERE ARE OTHER STRATEGIES ...
SOUNDBITE: Geoff Hing, software developer: "Setting up specific times of communication, agreeing on expectations when people will get back to them, having a realistic perspective on what's urgent and what isn't."
AND HAVING PATIENCE … EVEN IN A WORLD OF INSTANT COMMUNICATION …
SOUNDBITE: Helen Tyler, entrepreneur: "It's kind of like that fine line of understanding that maybe they're not getting back to me because maybe they have other things that are important as well -- and it's not just me."
SIGOUT - Martha Irvine/Associated Press