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For films, Super Bowl provides super stage

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LOS ANGELES (AP) -- The Super Bowl resembled a trip to the movie theater with several potential summer blockbusters airing new ads. Three film trailers aired through the first half and halftime and several others were broadcast during the lengthy pre-game show. While ad rates for the Super Bowl are notoriously expensive -- $4 million for 30 seconds during Super Bowl 47 -- they can generate buzz...

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