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Microsoft Slips To 24th On Fortune’s Most Admired List, As Its Rivals Take Spots 1, 2 And 3

wochit technology
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February 27, 2014 AT 9:43 AM
Fortune today released its annual ranking of the world’s most admired companies. Microsoft fell from 17th in 2013, to 24th in 2014. The score puts the company far behind its current rivals in the platform wars: Amazon took second place and Google took third. Why the yawning delta between Microsoft and its foes? It could be that despite several quarters of strong earnings, Microsoft’s long-suffering reputation in the new mobile era has dragged it south. Fortune explained that it was mainly Microsoft's changing of the guard from Steve Ballmer to new chief Satya Nadella that factored in its decision.