Back before First Lady Michelle Obama launched her healthy kids initiative, the Obamas eased their daughters into campaigning with a steady supply of ice cream.

“Malia and Sasha love New Hampshire,” President Obama recalled during a campaign stop in Portsmouth, N.H., today. “I think the first day of campaigning [in 2007], they got ice cream four times in a row. So they turned to Michelle and me and said, ‘we love this campaigning thing; we want to campaign with you all the time.’”

Ice cream is a campaign trail favorite for the Obamas. Earlier this year, the first lady wrapped up a speech because she saw “four little people who need to get outside and play I see right here. They need some ice cream or something.”

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More often, though, she focuses on her plan to promote good health through the Let’s Move! initiative, which The Washington Examiner regards as “a commendable effort to combat childhood obesity.”