Policy: Law

Polling company offers tips on writing successful election candidate statements

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Campaigns,Law,Legal Newsline

MINNEAPOLIS (Legal Newsline) – A company specializing in helping candidates win their elections is offering tips on writing candidate statements.

According to a March 25 press release, Survey & Ballot Systems announced the release of its newest election article, “successful candidate statements in seven easy steps,” an article that educates how candidates running for leadership positions in member-organization elections can write effective biography statements that encourage voting and engagement.

The post, written by Tim Madsen, a SBS senior marketing manager, covers how candidates should introduce themselves to voters, the best ways to get members invested in the election, effective strategies to present goals and visions, and why it is crucial for candidates to understand member demographics.

“Good candidates are vital to successful elections, so it is important that associations teach aspiring leaders the best ways to communicate with and attract voters,” said Peter Westerhaus, vice president at SBS.

“In this article, we help outline what information should be included in candidate statements so that these messages inspire members to vote.”

Some of the steps in the article include how candidates tell voters who they are, telling voters what’s in it for them and knowing the audience.

The article can be viewed here.

From Legal Newsline: Reach David Yates at elections@legalnewsline.com.

Original Story: Polling company offers tips on writing successful election candidate statements

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