By David M. Drucker | 08/29/14 05:51 PM
New technology allows campaign organizations to buy ad time during the TV programs that are most watched by voters they want to reach.
By David M. Drucker | 08/28/14 11:18 AM
The Republican data firms i360 and The Data Trust on Thursday announced an agreement to share each other's voter files, providing a possible boost to GOP candidates on the 2014 ballot.
By David M. Drucker | 08/27/14 06:31 PM
The Republican National Committee is on track to spend more than $100 million in the midterm campaign, with virtually every dime plowed into the party’s new digital voter-turnout program.
By Ed Sykes | 08/25/14 03:46 PM
Republicans and Democrats are spending tens of million dollars on polling, research and new technology, all in an effort to get you out to the polls.
By David M. Drucker | 08/24/14 06:19 PM
The leading progressive data firm is unveiling a host of digital innovations as the Democratic Party seeks to maintain its edge over Republicans in the competitive arena of targeting and turning out voters.
By David M. Drucker | 08/22/14 06:22 PM
The conservative political data firm i360 is polling more than 200,000 registered voters every month in an effort to offer Republicans unparalleled voter turnout capabilities in the midterm elections and beyond. The Democrats have been at the forefront of collecting data on prospective voters...
By Paul Bedard | 09/21/14
By Byron York | 09/22/14
By Washington Examiner | 09/22/14
By Philip Klein | 09/19/14
By Kelly Cohen | 09/22/14