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Study: Netflix Not Cannibalizing Traditional TV Viewing

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July 29, 2013 AT 1:50 PM
According to a new study, users of streaming services are watching the same amount of programming as non-users. Despite persistent concerns that streaming services like Netflix are leading to cord-cutting, data obtained by TiVo Research and Analytic shows that subscribers are still watching the same amount of TV as people in households without Netflix subscriptions.