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The 3-Minute Interview: Ballston Business Improvement District CEO Tina Leone

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Leone is CEO of the Ballston Business Improvement District, which recently unveiled a virtual gallery of D.C.-area sports figures -- including Alex Ovechkin, John Wall, Chris Pontius and Ted Leonsis -- that allows people to superimpose themselves onto photos to make it appear as though they're with the celebrity in real life. How did you get this idea? It's really a marriage between branding...

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