Yum's China Sales Slump in July

Market News Video
August 13, 2013 AT 12:01 PM
This morning, Yum! Brands (YUM) reported July sales in China fell by 13% as diners chose to eat at restaurant with more ice cream and drink options. The company has seen market share decline over the last several quarters as companies such as Starbucks (SBUX) and McDonald's (MCD) have offered customers better summer options to beat the heat.